In this last week of the first month of the new year we invite you to follow us yet again on an investigation of how the technology world may be shaped come December 2015. Some of our last year’s predictions, such as consumer behavior positively facilitating location-based marketing and communication, rang true. A number of large retailers are taking point and implementing beacon technology in stores across the US. Other popular expectations did not quite follow through, with native mobile application development still delivering the best experience over other approaches, according to companies interviewed by Lopez Research and contrary to predictions of overwhelming HTML5 solutions adoption.
A fantastic mobile solution for iPhone and Android was created which invites users to take a photo with their smartphone and send it on to any location in the world as a beautiful printed postcard. A comprehensive back-end administrative system manages images, resolution, orders, payment and postage; barcodes and service information is automatically generated; the postcard is printed out and sent to the requested physical address. SMS payment integration completes the hassle-free experience.