Uniondale, NY, February 21, 2012Bianor launched today a game-changing release of iMediaShare, the complete end-to-end push-to-TV platform with real-time content adaptation. The new release offers smooth user experience, intuitive navigation and premium subscription capabilities.
“We teamed up with some of the world’s best mobile UX experts to create a simple, beautiful and functional interface,” shares Kostadin Jordanov of Bianor. iMediaShare’s unique design enables playback control without the need to look at the screen, exactly the way you would expect to operate a TV remote.
Natural gesture control allows fast adoption of features such as tapping the screen to pause playback, tapping again to resume it, sliding left and right to load previous or next video, up and down to control the volume, etc. The new release also brings subscription capabilities in preparation for the launch of premium content channels.
The proliferation of the Internet and the ready availability of video content have conditioned consumers to expect the freedom to choose what to watch and when to watch it. iMediaShare responds to this new trend in consumer behavior transforming the smartphone into a personal portable media box to play online video to any connected TV – just like Apple TV but without the box. iMediaShare enables users to access their channel subscriptions at any time, and play favorite shows on-demand on any connected screen. iMediaShare efficiently bridges the gap between the Internet and the home entertainment environment without any additional hardware, cables or remote control.
iMediaShare with its unique mutliscreen offering provides viewers with a seamless way of consuming content across multiple devices. Current usage statistics show 75% of playbacks happening on TV screens and 25% on mobile handsets. iMediaShare has reached a significant achievement of 1.5M downloads, and with the current exponential growth and millions of video files served per month is well positioned to become the preferred platform for device-independent content delivery.
iMediaShare offers entertainment the easy way, allowing viewers to choose what to watch and when to watch it. With thousands of On Demand options ranging from breaking news to popular shows, available instantly to viewers on any connected TV, iMediaShare is a unique addition to the modern connected home. The ability to stream media from multiple online sources and aggregate content from home media servers allows iMediaShare to transform the mobile handset into a new generation portable set-top-box.