Converging the Mobile and the Home Entertainment Worlds
The new Nokia N8 seems to be all about mobile multimedia.
Just take a look at the commercial below… 70% of the ad time is about featuring the phone’s multimedia capabilities and 50% of the items on the feature list at the end are about multimedia again.
Advertising photo, video and music capabilities is not something new, especially for the N-series. The interesting part is the new Home Theater feature – that is the capability to integrate mobile phones and home entertainment systems using HDMI to play phone’s photos, videos and music on home TVs.
We’ve been working in the mobile multimedia sharing area for some time and I believe the home entertainment environment would be an interesting battle field not only for mobile device manufactures but also for telecom operators. It offers great opportunities to extend the footprint and boost customer loyalty…
Which Mobile Manufacturer is #1 ?
Market share:
1) Nokia – 35%
2) …
…
n) Apple – 2.5% /2.5% not 25% 
/
Operating profit:
1) Apple (iPhone) – $1.6 billion, Q3
2) Nokia – $1.1 billion, Q3
3) …
Apple launched their first phone ever two and a half years ago…
$0 to $1.6 billion/Q in profit in 9 quarters…
New Mobile OS?
On May 11th Nokia and Intel jointly announced to develop new open source telephony solution. The name of the project is oFono (http://www.ofono.org). Most probably the new mobile OS will be based on Linux and it won’t have anything in common with the existing Nokia’s S60 mobile platform.
The interesting and natural question now is why – why will the two companies do this? Both of them has their own Linux-based mobile platforms – Nokia’s Maemo and Intel’s Moblin. It is not quite clear what the next steps will be. There isn’t any info on oFono site nor source code or anything else that may give you a hint what the plan is. In any case it is an interesting initiative especially when Android is out there.
Nokia Developer Summit 2009
On April 28th and 29th we visited Nokia Developer Summit 2009. I must confess it was a really nice event and very useful for everyone who is a player in the mobile world. It was interesting for me to hear what is Nokia’s strategy and what I’ve got is quite a simple but straightforward thing – to establish Ovi as a platform for applications, content and services BUT all targeting the end user and … almost nothing about the business users. Well, that message confirmed my expectations that Nokia is quite focused nowadays to the consumer market and all they do is just about that. All that empowers even more our mobile platform MobiSDP to fill the gap for the enterprises whose employees choose Nokia handsets and their fancy features and at the same time they need to access business related information securely and reliably while they are on the move.
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