Israel’s largest telecommunications group introduced a new high-speed Internet subscription package and required a magic
ingredient to excite users about the new product.
Bianor designed a managed service which delivers video content anywhere, anytime, to any screen. It launched with a
nationwide campaign, firmly positioned on three pillar components – faster and cost-effective Internet speed, Samsung
Smart TV 6500 2011, and Bezeq DLNA solution powered by Bianor technology.
Bezeq received a turnkey solution from inception to delivery with Bianor responsible for the end-to-end service operation.
Shortly after it was launched, it resulted in Bezeq reaching approximately 40% of set target.